pottertongold.co.uk

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.pottertongold.co.uk/campaigns/potterton-gold-home.htm

Character length : 57

Title

Potterton Gold

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

http://www.pottertongold.co.uk/.. /potterton-gold-home_cookies.htm ("Cookie policy")

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Strict

Encoding

Error! The character encoding setting is missing!

Language

Error! No language localization is found.

Title

Potterton Gold

Character length : 14

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	3	0	0	0	0

Heading structure in the source code

<H2> Potterton Gold Gas Boilers
<H2> Potterton Gold Electric Boiler
<H2> Potterton Gold Warranty Information

Word cloud

gold8
potterton5
boilers4
gas4
warranty3
learn3
electric3
year3
boiler2
heating2

Keyword matrix

word	title	descriptions	heading
gold
potterton
boilers
gas
warranty
learn

Two Word cloud

potterton gold4
gas boilers2
gold electric2
gold gas2

Three Word cloud

learn more potterton2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 5 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 988px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

712 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

https://www.potterton.co.uk/.. /bdrt-easy-responsive-tabs.css?t=20171228...
https://www.potterton.co.uk/.. /accordion.css?t=20171229T010034Z
https://www.potterton.co.uk/.. /bootstrapmin.css?t=20171116T065736Z
https://www.potterton.co.uk/.. /common.css?t=20171221T020006Z
https://www.potterton.co.uk/.. /tabber.css?t=20180101T020853Z
https://www.potterton.co.uk/.. /fonts.css?t=20171117T073643Z
https://fast.fonts.net/.. /1.css?apiType=css&projectid=a4a2f1ead839...
https://www.potterton.co.uk/.. /potterton-form.css?t=20180105T023647Z
https://www.potterton.co.uk/.. /locator.css?t=20180123T055914Z
https://www.potterton.co.uk/.. /jqueryfancybox.css?t=20170328T124327Z

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

1.51MB

Javascript minifying

You can save 24.9KB (38% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.pottertongold.co.uk/assets/theme.PottertonGold.css

File size of all css files combined

332.45KB

CSS minifying

You can save 8.4KB (21% compression) on the analysed URL by minifying the CSS files.

By minifying https://stockists.potterton.co.uk/skins/baxi/css/app.css you can save 2.4KB (25% compression rate)
By minifying https://www.potterton.co.uk/.. /common.css?t=20171221T020006Z you can save 2.1KB (17% compression rate)
By minifying https://www.potterton.co.uk/.. /tabber.css?t=20180101T020853Z you can save 931B (25% compression rate)
By minifying https://stockists.potterton.co.uk/skins/baxi/css/branch-details.css you can save 860B (22% compression rate)
By minifying https://www.potterton.co.uk/.. /locator.css?t=20180123T055914Z you can save 619B (18% compression rate)
By minifying https://www.potterton.co.uk/.. /accordion.css?t=20171229T010034Z you can save 551B (18% compression rate)
By minifying https://stockists.potterton.co.uk/.. /nanoscroller.css you can save 473B (35% compression rate)
By minifying https://stockists.potterton.co.uk/.. /default.min.css you can save 301B (20% compression rate)
By minifying https://stockists.potterton.co.uk/skins/baxi/css/alertify.custom.css you can save 283B (23% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

108.21KB

Gzip compression

Error! By using Gzip you can save 14.8KB (81% compression) on your site.

By compressing https://stockists.potterton.co.uk/.. /alertify.min.css you can save 14.8KB (81% compression rate)
By compressing https://stockists.potterton.co.uk/skins/baxi/css/app.css you can save 7.7KB (77% compression rate)
By compressing https://stockists.potterton.co.uk/.. /overrides.css you can save 3.3KB (75% compression rate)
By compressing https://stockists.potterton.co.uk/skins/baxi/css/branch-details.css you can save 3KB (75% compression rate)
By compressing https://stockists.potterton.co.uk/.. /default.min.css you can save 896B (58% compression rate)
By compressing https://stockists.potterton.co.uk/.. /nanoscroller.css you can save 882B (64% compression rate)
By compressing https://stockists.potterton.co.uk/skins/baxi/css/alertify.custom.css you can save 866B (69% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://stockists.potterton.co.uk/.. /alertify.min.css	Expiry time is not specified
https://stockists.potterton.co.uk/.. /default.min.css	Expiry time is not specified
https://stockists.potterton.co.uk/.. /nanoscroller.css	Expiry time is not specified
https://stockists.potterton.co.uk/.. /style.css	Expiry time is not specified
https://stockists.potterton.co.uk/skins/baxi/css/alertify.custom.css	Expiry time is not specified
https://stockists.potterton.co.uk/skins/baxi/css/app.css	Expiry time is not specified
https://stockists.potterton.co.uk/skins/baxi/css/branch-details.css	Expiry time is not specified
https://stockists.potterton.co.uk/.. /overrides.css	Expiry time is not specified
https://m.addthisedge.com/.. /_ate.track.config_resp	23 seconds
https://s7.addthis.com/js/300/addthis_widget.js	10 minutes
https://maps.googleapis.com/.. /js?v=3.exp&key=AIzaSyDrCR6qCjrb6TjMZGtr5...	30 minutes
https://s3.amazonaws.com/ki.js/52893/eag.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

197.98KB

Image optimisation

You can save 35.4KB (43% compression) by optimising the images below:

By lossless compressing the https://www.potterton.co.uk/.. /customer-support1.jpg?la=en&hash=B7FE2CE... you can save 12.5KB (47%) data.
By lossless compressing the https://www.potterton.co.uk/.. /repairs3rdax166x131.jpg?la=en&hash=50930... you can save 4.4KB (38%) data.
By lossless compressing the https://www.potterton.co.uk/.. /servicing2rdax166x131.jpg?h=131&la=en&w=... you can save 4.4KB (38%) data.
By lossless compressing the https://www.potterton.co.uk/.. /protectionplans2rdax166x131.jpg?la=en&ha... you can save 4.3KB (41%) data.
By lossless compressing the https://www.potterton.co.uk/.. /replacingyourboiler1rdax166x131.jpg?h=13... you can save 3.6KB (44%) data.
By lossless compressing the https://www.potterton.co.uk/.. /potterton-gold-combi.jpg?la=en&hash=3131... you can save 2.8KB (41%) data.
By lossless compressing the https://www.potterton.co.uk/.. /potterton-gold-system.jpg?la=en&hash=46D... you can save 2KB (38%) data.
By lossless compressing the https://www.potterton.co.uk/.. /potterton-linkedin-icon.png?h=43&la=en&w... you can save 1.3KB (55%) data.
By lossless compressing the https://www.potterton.co.uk/.. /blue-burger.png you can save 121B (56%) data.

Links

We found a total of 18 different links.
Internal links: 17
External links: 1

External links:

Link text (anchor)	Link strength
http://www.potterton.co.uk

Internal links:

Link text (anchor)	Link strength
Home
Gold Gas Boilers
Gold Electric Boiler
Aftersales
Warranty
Other Products
Stockists
Potterton Gold Gas Boilers
http://www.pottertongold.co.uk/campaigns/gold-gas-boilers.htm
Learn more
Potterton Gold Electric Boiler
http://www.pottertongold.co.uk/campaigns/gold-electric-boiler.htm
Learn more
Potterton Gold Warranty Information
http://www.pottertongold.co.uk/.. /Potterton-2-Year-Warranty.htm
Learn more
Cookie policy

Website security

195.200.137.161

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

andrews-waterheaters.com

pottertongold.com

elsonhotwater.co.uk

commercialwaterheaters.ie

pottertoncommercial.co.uk

baxicustomersupport.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H2 : Potterton Gold Gas Boilers, ( 458px from top )
H2 : Potterton Gold Electric Boiler, ( 458px from top )
H2 : Potterton Gold Warranty Information, ( 458px from top )

Typos

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SEO report of pottertongold.co.uk